o’neill media

9 out of 10 people have had horrible experiences with Google’s Content Network, primarily due to the MFA sites out there. There are some great ad buys to make on the content network if the buying process was more effective. I actually tried on a number of occasions to do individual site buys on the network and the CPM pricing they had was insane. So it’s great to see Google’s announcement today that they are allowing CPC purchases on individual sites. This will make them much more competitive against the upstarts like Adbrite that can really provide a solid ROI when used correctly. Sign up for the Beta list for this program now and reap the rewards before it gets saturated.