o’neill media

One of my favorite new features from the Yahoo Panama relaunch is the quality score. In working with Adwords for so long, I kind of felt like I was in a black box when writing new ads. The ads would get distribution for a few days in some campaigns then slowly tail off if the […]

9 out of 10 people have had horrible experiences with Google’s Content Network, primarily due to the MFA sites out there. There are some great ad buys to make on the content network if the buying process was more effective. I actually tried on a number of occasions to do individual site buys on the […]